Local SEO Guide

Local SEO Guide

Digital marketing is the process of marketing your company to the internet. On the other hand, local SEO targets a specific city or area. Not every business can benefit from local SEO, but those that can certainly need to take advantage of what it has to offer. This...
How Backlinks Improve Your Brand

How Backlinks Improve Your Brand

Wikipedia defines “backlink” as a link from some other website (the referrer) to that web resource (the referent). These are essential to spread out throughout your website, including webpage content, blog posts, and any backend articles. Backlinks drive search engine...
The Importance of Google My Business

The Importance of Google My Business

Google My Business (GMB) is a great way to start ranking higher in local searches because it improves the user experience and shows Google you’re optimizing your online presence. Unfortunately, 56% of local businesses had not claimed their GMB in 2016. So many...
What is Responsive Web Design?

What is Responsive Web Design?

When researching website development, you may have seen the term responsive web design. Responsive web design is a term often used by web developers because it is very important in today’s world. Google also considers website responsiveness as an important...